Every website owner has to take care of two things: the content and the people reading it. The content is dependent on the quality of work that is produced while the people reading it depends on the quality of Search engine optimization done on the page. Search engines are the ways to get to a page. Nobody remembers the website but rather the search engine is used to access the site multiple times. Therefore it is very important to get your SEO right so that your website gets the visitors it deserves. SEO strategy guide.
However, one of the important things to note here is that SEO should also be done carefully. There is no point in having your website come at the top of search results in countries where there is no point to have it in the search results. Having your website to rank locally is more important than having it turn up in international search results.
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- Use local keywords
Using local keywords is the most straightforward way to get your website to be listed at the top of search results which matter. Examples of local search-friendly keywords:
- Buy bicycle in London
- Bicycle store near me
- Bicycle store near The Ritz
- Closest bicycle store
- Content
The content is as important in SEO as the words. The content should be useful, informative, convincing, user-friendly, SEO-friendly, unique. All these characteristics can be found on pages that appear first in search results.
- Visuals
Visuals are the best form of information. It gets the details across in the easiest way possible. With the addition of 360 degree photos, videos and animations, you can be really attracting visitors to your site.
Making sure that all the above things are very well dealt with and you are already better at website handling than many others!
