Apple was under a lot of scrutiny from critics on not making the 2018 iPhones innovative enough to encourage the mass population to buy it. With staggering prices, continuously increasing, customers expect a lot more from their devices than just some minor upgrades. This was the case with the iPhone XS and XS Max which weren’t considered as really successors to the iPhone X, and it felt more than ever, that Apple was charging just for the brand name rather than the features included, because in all honesty, there weren’t many to talk about in the first place.
One thing that has been quite consistent in Apple phones has been the display! It most certainly has been the worthy-of-the money displays in smartphones nowadays. But it was time that Apple moved onto OLEDs. Initially, it was reported that the 2019 iPhones would be hosting these displays but not anymore. DigiTimes is citing unnamed sources claiming that in 2020, Apple will be releasing three iPhones with OLED screens. The display sizes mentioned are 5.42-, 6.06- and 6.67-inches. The current display sizes are 5.8-inches (iPhone Xs), 6.5-inches (iPhone Xs Max), and 6.1-inches (iPhone Xr).
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The report also mentions that the 2019 iPhones will follow the setup from 2018, meaning two OLED iPhones and one LCD, with the exact dimensions as noted above for the current (2018) phones. The main display supplier is expected to remain Samsung, while LG Display and BOE will fight for Apple’s attention and a part of its OLED orders.
To be logical, it should take a lot more than a display change for Apple to regain lost ground over the introduction of the previous iPhones that didn’t sell well, and Apple should be planning to bounce back with a powerhouse of a phone that would be re-iterating Steve Jobs idea of innoavation.
